Craft Industries Entrepreneurship
Craft industry entrepreneurs specialize in goods that are handmade by artisans or
those skilled in a particular trade. Small businesses engaged in the craft trade range
from beverages and culinary products to handmade textiles and art, and everything
in between. San Diego is home to many of the finest craft breweries, but other craft
industries are gaining popularity including coffee roasting, locally baked goods,
and artwork.
The Craft Industries program at Cuyamaca College is designed to provide those entering this highly charged business environment with the basic skills to make it happen. Each student will build their business from the bottom up by understanding the standards and innovative solutions to the practical components of establishing any operational business model. The program is unique; it incorporates the traditional entrepreneurship theory mixed with down-to-earth tools and applications, while keeping in sight its ultimate goal of providing a means for the student to launch their craft business.
Program Learning Outcomes
Students who complete the Craft Industries Entrepreneurship program at Cuyamaca College
will, among other things, be able to:
- Demonstrate understanding of the Craft Industry’s environment and its relationship to the many facets of entrepreneurship.
- Demonstrate competency in management practices, in particular business’s role in achieving sustainability, and ethical and civic responsibility